The Rip Off Introductory Rate Scam

We've come across a Rip off Introductory Rate Scam that we are seeing several motorcycle dealerships using. Since several dealers are doing the same thing in different areas, the source of the problem is outside of the dealership itself. Maybe it's at GE Money Bank? Maybe they aren't the only ones doing it either.

Here's how it seems to work and what happens later because of it.

Dealers advertise a "come on" low monthly payment for a brand new motorcycle and maybe they say it's an "introductory" rate for 2 years or maybe they don't. The part they don't seem to tell the buyer is that the payments are paying interest on the loan balance only. Dealers seem to routinely give the same sales pitch. They sell the buyer on the idea with something like this: "most people trade their bike in every two years, which is how long your payments will be low, so you'll be able to afford it and come out okay when you trade it in before the payment goes up."

What they don’t tell you is that if all you pay is interest then after two years you still owe the same amount on your motorcycle that you started out with but your bike isn't worth the same amount any more. The result?

You can’t trade it in and break even because it isn’t worth what you bought it for, which is also what you still owe on it. But now you're faced with a sudden jump in your required monthly payment amount.

At end of two years, the interest rate jumps to a much higher rate and your payments can triple or quadruple, so you can’t afford the payments then either. You are stuck in a loan that you can't afford and if you try to trade in your bike you can't get enough to pay it off either.

This introductory rate scam virtually forces you to trade it in and either come up with a down payment you weren't counting on or else "roll" the debt off the old bike and onto the new loan for the new bike. In other words, you go deeper in debt on the next bike. Do that a couple of times and you can't get out of the loan alive. In other words you will be stuck in a debt rut.

If you are thinking of buying a motorcycle and your dealer tries to sell you on this rip off introductory rate scam, be extra careful. The paperwork we've seen is confusing and misleading and the dealer's sales presentation is slick and smooth. If you aren't careful you will never know what happened to you until two years later when reality sinks in.

And the worst part? The strongest consumer protection law that most states have (they are called "Udap" laws) usually has a 2 year time limit to file a claim in court. So by the time you find out you are really stuck, your legal rights have already expired.

Gee, does anyone think that's a coincidence?

If you are the victim of this rip off scam, don't wait to find out your rights. Talk to a Burdge attorney now.

Burdge Law Office
Helping bikers protect themselves since 1978.

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Known nationwide as a leading Lemon Law attorney, Ronald L. Burdge has represented literally thousands of consumers in "lemon" lawsuits and actively co-counsels and coaches other Consumer Law attorneys. From 2005 through 2018, attorney Ronald L. Burdge has been named as the only Lemon Law Ohio Super Lawyer by Law and Politics magazine and Thomson Reuters Corp., Professional Division. Burdge restricts his practice to Lemon Law and Consumer Law cases. The Ohio Super Lawyer results are published annually in the January issue of Cincinnati Magazine. Ronald L. Burdge was named Consumer Law Trial Lawyer of the Year 2004 by the National Association of Consumer Advocates, the nation's largest organization of consumer law private and government attorneys. "Your impact on the auto industry has been magnified many times over because of the trail you blazed for others," stated NACA's Executive Director, Will Ogburn. Burdge has represented thousands of consumers in Ohio, Kentucky and elsewhere since 1978 and is a frequent lecturer to national, state and local Bar Associations and Judicial organizations. Burdge is admitted to Ohio's state and federal courts, Kentucky's state courts, and Indiana's federal courts. Other court admissions are on a "pro hac" temporary, case by cases basis.